The article emphasizes the growing importance of track & trace systems in e-commerce, especially as customer expectations for speed, transparency, and reliability continue to rise. These systems provide real-time visibility into order fulfillment, from placement to delivery, improving customer satisfaction, operational efficiency, cost control, and regulatory compliance. Technologies like RFID, GPS, AI, IoT, and blockchain are enhancing these capabilities. Ultimately, the article positions track & trace as a strategic advantage—not just a logistics tool—for e-commerce businesses aiming to stay competitive and future-ready.